Posts Tagged ‘Fragrance’

Chanel No.5 – A fragrance of a generation

Coco Chanel changed the world of fashion; revolutionising the way women dressed and the luxury of comfort in clothing. So when Chanel set her sights on fragrance and decided that it too played an integral role in a woman’s style; a fragrance icon was soon to be born.

And as they say the rest is history…
Chanel Nº 5 was the first fragrance to be launched by Chanel in 1921 and it has been coveted ever since. Having been described as the world’s most legendary fragrance, it is not surprising that one bottom is sold every 55 seconds worldwide.

Nº 5 – revolutionary in scent, name & presentation…

The power of the scent
Chanel Nº 5 tells the story of intimacy, seduction, opulence, desire and warmth. Yet the smell itself is almost impossible to describe.

The extraordinary complexity of Chanel Nº 5 set it apart from all other fragrances of its time. The reason being is that Nº 5 was an abstract scent. Released when most women wore a single-note of floral (either rose, violet or gardenia); Chanel wanted to create a ‘un parfum de femme, à l’odeur de femme’ (the scent/smell of a woman). Chanel commissioned Ernest Beaux and they set out to create a synthetic composition that was unlike anything else.

Chandler Burr, the New York Times perfume critic, describes Nº 5 ‘like a bank of hot searchlights washing the powdered stars at a movie premiere in Cannes on a dry summer night’.

The composition of Chanel Nº 5:
– Top note – Ylang-Ylang and Neroli
– Heart note – Grasse Jasmine and May Rose
– Base note – Sandalwood and Vanilla

It’s all in a name
The pure simplicity and elegance of the fragrance’s name made a strong statement. Why Nº 5?  The exact reason is part of its mystery and intoxicating allure. It may be because it was the 5th sample that was purposed to her or that 5 was also her intimate number in numerology (to bring her luck).

The bottle
With the minimalism of the laboratory vile itself, Chanel believed the contents would always be more important than the container. Chanel designed the bottle to be no-nonsense in her legendary black and whitening writing…perfection.

Icon Status
In 1953, when Marilyn Monroe was asked what she wore at night and famously replied, “Five drops of Nº 5.”, there was no stopping its success. Monroe became the first personality to be associated with the fragrance. Andy Warhol again brought Nº 5 to the spotlight, using the bottle as the subject of 9 screen prints in 1964.

Pure Seduction
Chanel believed that women should wear perfume wherever they wanted to be kissed.

Nº 5 today
Many classic scents have been tweaked for modern women; however, Nº 5 smells the exact same now as it did when it launched in 1921. The mysterious sensation that you experience when you smell Nº 5 is still unlike anything else.

After all, isn’t Chanel Nº 5′s enduring appeal all the more part of its allure?

Chanel is quoted as saying, “A woman who doesn’t wear perfume has no future.”  What is your coveted perfume scent? The fragrance you simply cannot resist.. x

French Perfume: Invigorating and Stimulating Fragrance

It was in the 18th century that France was introduced with the smell of the perfume and as the time passes by France perfume industry grown tremendously and now it has completely taken over the perfume industry. Today French perfume is considered as the best and it is mostly used by upper strata of the society due to its expensive price. With the change in perfume industry in the technique, materials and style of perfume formulation, French perfume are now can be availed by the middle income group. Earlier it was considered as a product possessed by only the elite section of the society. Due to the development of new fragrances, perfume has undergone profound changes which helped to bring out the finest quality oil based French perfumes.  

French perfumes with a history of fine making of French perfumes, it is a home for many worldsâ?? best selling perfumes. Right from the classic perfumes made by Channel, Yves Saint Laurent and Lagerfeld or Avant Gard perfumes of Jean Paul Gautier and French connection, French perfumes are still leading the global industry, having billions of dollars in sales annually. With a history of 300 years of making fine French perfumes, France is still home to many of the worldâ??s best selling perfumes. The best French perfumes could be said to be that of “Chanel No. 5″ by Coco Chanel and “Joy” by Jean Pateau. An interesting anecdote associated with this perfume which also contributed to its popularity is that Marilyn Monroe is supposed to have said that it is the only perfume that she wears to bed.  

French perfumes are well known brands of perfumes and still they report for a major share of perfume exports. French perfumes are loved to be possessed by everyone and it brings in sensuality and style in oneâ??s lifestyle. The French perfumes are globally admired and loved due to its fragrance, attractive packaging, quality and good image of the brand in the mind or people. In fact perfumes industry would be at great loss without the French perfumes. French perfume is manufactured in the town of Grasse, located about 15 km from North of Cannes in the French Riviera. For the past four centuries French perfumes have been manufactured here and are considered as luxurious and sensual that last longer than any other perfumes. Grasse is a town of France and is called as â??the perfume capital of the globeâ?. Tourists and visitors visit this place to see the ideal perfume production as it holds a great history of perfumery.