Conversation with David Guetta, Artist & Producer | MidemNet 2011
Interviewer: Gilles Babinet, Entrepreneur & Chairman, Eyeka/Mxp4/Awdio (France) International superproducer David Guetta spoke about the success he has experienced in developing a devoted digital fan following through ground-breaking partnerships. In the recording booth with the Black Eyed Peas and Kelly Rowland or online with top digital innovators, he will reveal how collaboration leads to millions of followers and millions of records sold.
MIDEM 2009: Bacardi case study Learning from a pioneer brand & artist relationship
In April 2008, Groove Armada eschewed the traditional record label model signing to Bacardi for a ground-breaking global multifaceted partnership covering recordings, live and promotion. All stakeholders involved in this partnership will discuss key outcomes for the brand and artists, as well as the innovative new B-LIVE Records music distribution model they will launch at MIDEM the same day*. * In compliance with the French law the partnership between Groove Armada and Bacardi is not applicable in France. Moreover no communication shall be made in France on this partnership. Speakers: Andy Cato, Artist, Groove Armada (UK) Tom Findlay, Artist, Groove Armada (UK) Mat Morrisroe, A&R Director, B-LIVE Records (UK) Dan oneill, Manager of Groove Armada, Angle Artist Management (UK) Sarah Tinsley, Global Experiential Marketing, Bacardi (UK) Moderator: Natasha Kizzie, Head of Entertainment, Euro RSCG KLP (UK)
Categories: MIDEM Tags: 2009, artist, Bacardi, brand, case, from, learning, MIDEM, Pioneer, Relationship, STUDY
MIDEM TALENT Conference: Artist Development Is the super-acts model sustainable?
For years, the music business value chain has mostly relied on the model of highly profitable super acts, whose success has allowed the development of all other new or middle-tier artists. Is this business model still sustainable in todays new music environment? If yes, how to best develop it and provide the conditions to create the super acts of tomorrow? If unsure, what are the alternative models that need to be explored? Speakers: Charlie Dilks, COO and Director of A&R, Global One (Sweden) Harvey Goldsmith CBE, Managing Director, Artiste Management Productions (UK) Ossy Hoppe, Managing Director, Wizard Promotions (Germany) Shabs Jobanputra, Co-founder & Managing Director, Relentless Records (UK) Doc mcghee, Manager of Kiss & Founder, mcghee Entertainment (USA) Iain Watt, Co-manager of MIKA & Managing Director, Machine Management (UK) Moderator: Sat Bisla, Founder & President, A&R Worldwide/MUSEXPO (USA)
Categories: MIDEM Tags: artist, Conference, development, MIDEM, model, superacts, sustainable, talent
Razzia: Poster Artist Extraordinaire
During the Golden Age before all the new computer technology, advertisers hired the best artists to make unique renderings of the things they wished to sell in order to stand out from their competitors with a strong image. Razzia’s posters embody perfect communication – elegantly modern and executed with uniquely surreal Art Deco brevity.
He began his career as a successful photographer hired to capture “rock & roll giants” like Led Zeppelin, The Rolling Stones, and Pink Floyd. But Razzia began to feel limited by the camera. Looking for an expression that gave him the opportunity to control every detail of composition, he devoted himself to graphic design. In most cases the artist would produce a painting, and when it was approved, would be lithographed with the appropriate text. Razzia still creates his posters from an original painting, a technique not very common in this age. With this new sense of purpose, the need for a new name arose.
Thus, Razzia was born. Over the past 25 years, he has conceived some of the most memorable images in order to grace the contemporary market place. Razzia lives and works in Paris, and has done numerous posters for Louis Vuitton world-wide, including the Parc de Bagatelle Concours d’Elegance and the America’s Cup Challenge. He has also done artwork for various restaurants in the United States and Europe, as well as the Cannes Film Festival, Monte Carlo Country Club, and many others.
We are proud to have been working with Razzia for the last 15 years, and you can see many of his images on our website, at www.arteauto.com. Razzia has found his niche by creating compositions that blend perfectly with advertising posters.
by l’art et l’auto
Categories: Cannes Restaurants Tags: artist, Extraordinaire, Poster, Razzia
How can I get to perform on the live stage as a new artist at Midem 08 in France?
Help, comments or ideas especially from anyone connected with Midem or artist that have done this before.
Blessings and thanks
