Living In Cannes

Elvis Live in Cannes

Image taken on 2007-08-18 07:40:30 by Axel Bührmann.

Oakland native’s film shown at Cannes

Oakland native’s film shown at Cannes
Oakland native Ella Pauline Franklin s film “The Castle” was shown May 18 at the 2010 Cannes Film Festival.

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Chevy Volt and Microsoft Kinect Join for Virtual Test Drive Advergame

Chevy Volt and Microsoft Kinect Join for Virtual Test Drive Advergame
Today in Cannes, Microsoft and Chevrolet announced a pretty spiffy campaign for its electric vehicle, the Volt . Users will be able to take a virtual test drive– something we beat them to in the real world a couple months back–in Kinect Joy Ride, Microsoft’s controller-free racing game. The advergame works with Microsoft’s forthcoming motion-control gaming hardware, the Kinect . The slight …

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Chevrolet First Advertiser to Tap Kinect for Xbox 360

Chevrolet First Advertiser to Tap Kinect for Xbox 360
Kinect enables gamers to use their entire bodies to play games without a controller, with the Xbox 360 console reading their gestures and then replicating them on screen

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Media Plan of the Year 2010

Media Plan of the Year 2010
Any marketer looking to move more product or increase market share in 2009 was in for a tough time. Read through this year’s group of Media Plan of the Year winners, and that fact emerges in virtually every single story.

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